customer acquisition and retention

Let's work on your full funnel strategy to drive retention

We create tailored strategies to streamline customer acquisition, improve onboarding, and boost retention through personalized campaigns and data-driven insights.

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deliverables

We drive results across the entire customer journey from acquisition to retention

Customer Acquisition & Engagement

Customer Journey Mapping: Create a seamless flow from acquisition to retention.

Nurture Campaign Development: Build personalized nurture sequences for lead conversion.

Onboarding Process Design: Develop programs for smooth transitions and early-stage engagement.

Lifecycle Email Campaigns: Automate email sequences for engagement through the customer journey.

Cross-Team Alignment: Ensure seamless customer handoffs between marketing, sales, and success teams.

Customer Retention & Value Realization

Customer Value Realization Framework: Establish clear value realization points for faster ROI.

Time-to-Value Optimization: Minimize time-to-value to accelerate satisfaction and growth.

Retention Campaigns: Design campaigns to reduce churn and increase engagement.

Churn Analysis & Reduction Strategy: Identify at-risk customers and improve retention.

Customer Success Metrics & KPIs: Track key indicators of customer health and satisfaction.

Step 1

Audit & Customer Journey Mapping

We start by analyzing your current customer acquisition and retention strategies, mapping out every touchpoint to optimize for seamless transitions and customer satisfaction.

Step 2

Campaign Development & Optimization

We implement personalized nurture campaigns and retention strategies while aligning your marketing, sales, and customer success teams to ensure a cohesive customer journey.

Step 3

Measure, Analyze, & Scale

We continuously track customer success metrics, measure key performance indicators, and scale what works to maximize customer engagement and retention.

Our Process

Our process to increase retention

We design, implement, and optimize strategies that accelerate customer value realization, reduce churn, and enhance long-term retention.

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Words From Those Who Know Us

Eugen was one of the main contributors to our 100% YoY growth for years, reaching $100M of revenue in 2.5 years.

Sasha Orloff

CEO / LendUp

Eugen possesses a thorough knowledge of the space and a keen understanding of the key trends and drivers.

Eddie Le

Co-Founder / Gravity Advisors

Focusing on renewals and customer retention at Godaddy, Eugen dove deep into this challenging, high-revenue space. Each change increased not only revenue but customer experience as well.

Megan MacSparran

Sr. Director Customer Marketing / GoDaddy

His hands-on approach to projects not only ensures that tasks are completed efficiently but also inspires those around him .

Luiz Baia

VP Marketing / Toptal

Eugen exudes dedication and passion in everything that he does, which I find to be extremely motivating when working with him.

Christine Suh

VP Marketing / RateSpecial

Without this conversation I'd still take AT LEAST a few months of trial and error, I'm pretty confident it will improve my client's conversions. Recommend 100%

Marianna C.

Content Strategist / Freelance

Eugen provided a wealth of knowledge in a short time! He has helped me to identify the foundation necessary to grow my B2B SaaS.
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Alex J.

CEO / Uniteam

Eugen is a master at marketing at PPC and gave me a lot of insight into optimizing the ads, content, terms, and ICP before getting into the weeds of landing page design.‍

Mark W.

Founder / Mosaic Media Films

Eugen helped me get to grips with tackling a project to setup, report and model some core business metrics. He applied his expertise to my specific business.

Charlotte T.

Marketing Lead / Library of Things

Ready to Drive Growth?

Let’s build scalable strategies tailored to your business. From data-driven insights to tactical execution, I am here to help you grow smarter and faster. Let's talk Growth!

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Eugen Ilie

Growth Marketing Leader
20+ Years of Experience